A seat heater is a pad or cushion with an electric heating system that elevates the surface temperature of a car seat for the comfort of the occupants. Heated seats were originally only seen in luxury or high-end automobiles, but they are now available in a wide range of vehicle classes. It is available as an option or as part of a winter package on many car models. Moreover, numerous electric car manufacturers have made it a standard feature in their vehicles, which is projected to boost market growth.
Automotive Seat Heater Market Scope and Research Methodology
The report comprehensively analyses the Automotive Seat Heater market's trends, forecasts, and monetary values. The report provides an in-depth analysis of the segments and sub-segments in and regional Automotive Seat Heater markets. The report contains a bottom-up approach to understanding estimations of the market size. Key market participants and new entrants' services, revenue, financial status, portfolio, growth strategies, and regional presence are all included in the Automotive Seat Heater Market report. The report forecasts the market size and growth rate along with existing and future trends in the Automotive Seat Heater market.
The Automotive Seat Heater market report provides demand projections, market trends, and micro and macro factors in depth. It also identifies the factors that are driving and restricting the Automotive Seat Heater market's growth. The qualitative and quantitative methods are included in the report. Research using SWOT, PESTLE, and Porter's Five Force tools are used for the analysis of the Automotive Seat Heater market. The analysis identified key upcoming developments that are expected to influence Automotive Seat Heater market demand over the forecast period.
Automotive Seat Heater Market Report Overview:
The main objective of the SMR’s Automotive Seat Heater Market report is to help clients make business decisions, which help them decide which areas they need to improve, which are already performing well and help the new entrant in their landing and penetrating the competition. The report also enlightens about the challenges prevailing in the Automotive Seat Heater Market.
Automotive Seat Heater Market Size is estimated to grow at a CAGR of 3.6% during the forecast period and the market is estimated to reach US$ 1.50 Bn. in 2027.
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Automotive Seat Heater Market Regional Analysis:
Geographically, Automotive Seat Heater market report is segmented into several key regions are as follows,
- Asia-Pacific (Vietnam, China, Malaysia, Japan, Philippines, Korea, Thailand, India, Indonesia, and Australia)
- Europe (Turkey, Germany, Russia UK, Italy, France, etc.)
- North America (the United States, Mexico, and Canada.)
- South America (Brazil etc.)
- The Middle East and Africa (GCC Countries and Egypt.)
Automotive Seat Heater Market Segmentation:
The Automotive Seat Heater market is divided into two types: carbon fiber meshed weave and metal heating pads.
Carbon fiber meshed weave - Carbon fiber meshed weave heating pads will continue to dominate the market since they are strong and require very little voltage to provide heat.
The Automotive Seat Heater market is divided into two sales channels: OEM (Original Equipment Manufacturer) and Aftermarket.
OEM - The standardization of temperature control seats in a number of mid-range and high-end vehicles is driving the OEM section of the automotive seat heater market forward.
Aftermarket - From 2022 to 2029, the replacement/aftermarket category is expected to increase at a 6.8% CAGR in terms of value. Seat heater replacement rates are predicted to rise due to increased wear and tear, as well as changing climatic conditions in cold places. Aftermarket products are less expensive than OEM (original equipment manufacturer) ones. Additionally, owners who do not have seat heaters in their vehicles install this product aftermarket, benefiting seat heater aftermarket sales. Seat warmers are being supplied at a cheap cost by suppliers; as a result, seat heaters for all models are now accessible at lower prices, resulting in a substantial aftermarket for seat heaters.
Automotive Seat Heater Market Key Players:
Panasonic Corporation (Japan)
Changchun SET Electronics Co. Ltd. (China)
Kongsberg Automotive (Norway)
Guangzhou Tachibana Electronic Co. Ltd. (China)
I.G. Bauerhin GmbH (Germany)
Seat Comfort Systems (U.S.)
Champion Seat Systems (U.S.)
Langfang Golden Time Technology Development Co. Ltd. (China)
Key questions answered in the Automotive Seat Heater Market are:
- What was the Automotive Seat Heater market size in 2021?
- What is the growth rate of the Automotive Seat Heater Market?
- Which are the factors expected to drive the Automotive Seat Heater market growth?
- What are the different segments of the Automotive Seat Heater Market?
- What are the factors restraining the growth of the Automotive Seat Heater Market?
- What segments are covered in the Automotive Seat Heater Market?
- Who are the key players in the Automotive Seat Heater market?
- What are the upcoming industry applications and trends for the Automotive Seat Heater Market?
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