According to the latest report by IMARC Group, titled "Video Streaming Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027," offers a comprehensive analysis of the industry, which comprises insights on the market share. The report also includes competitor and regional analysis, and contemporary advancements in the market.

The global video streaming market reached US$ 61.8 Billion in 2021.Looking forward, IMARC Group expects the market to reach US$ 183.2 Billion by 2027, exhibiting a CAGR of 19.8% during 2022-2027.Video streaming includes broadcasting a video file that is continuously delivered via the internet to a remote user. It involves sending media content in a stream of compressed data through the internet. It requires the usage of a player for uncompressing the file and a stable internet connection to send the audio data to the speakers and the video data to the display. Additionally, it also enables viewers to access videos in real-time instead of downloading the files, thereby eliminating the need for extra storage space. Apart from being used for entertainment activities, video streaming is utilized for multiple business activities that assist companies in modernizing day-to-day operations, such as live table conferences, scheduling meetings, and communicating with customers internally.

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

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Global Video Streaming Market Trends:

The global market is majorly driven by the growing popularity of over-the-top (OTT) media services. This is further supported by the rapid adoption of mobile phones and the improving network connectivity across the globe. Moreover, the increasing adoption of cloud-based solutions to increase the reach of video content is also positively influencing the market growth. The market is further driven by the escalating demand for live and on-demand video content among consumers. Furthermore, continual product innovations in the market, including the widespread integration of video streaming services with blockchain technology, machine learning (ML) and artificial intelligence (AI), are anticipated to create a positive outlook for the market. Also, a considerable rise in the adoption of remote working models across the corporate segment on account of the rapid outbreak of the coronavirus disease (COVID-19) pandemic is acting as a major growth-inducing factor. Some of the other factors contributing to the market growth include the flexible payment models offered by video streaming service providers, the rising demand for video streaming from the education sector and their increasing deployment for staff training seminars.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global video streaming market, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on component, streaming type, revenue model and end user.

Competitive Landscape:

  • Akamai Technologies Inc.
  • Amazon Inc.
  • Brightcove Inc.
  • Comcast Corporation
  • Google LLC (Alphabet Inc)
  • Hulu LLC (The Walt Disney Company)
  • Iflix (Tencent Holdings Ltd.)
  • International Business Machines Corporation
  • Kaltura Inc.
  • Microsoft Corporation
  • Netflix Inc.

Breakup by Component:

  • Solution
    • IPTV
    • Over-the-top
    • Pay TV
  • Services
    • Consulting
    • Managed Services
    • Training and Support

Breakup by Streaming Type:

  • Live/Linear Video Streaming
  • Non-Linear Video Streaming

Breakup by Revenue Model:

  • Subscription
  • Transactional
  • Advertisement
  • Hybrid

Breakup by End User:

  • Personal
  • Commercial

Regional Insights:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • Middle East and Africa

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Key highlights of the report:                                                           

  • Market Performance (2016-2021)
  • Market Outlook (2022-2027)
  • Market Trends
  • Market Drivers and Success Factors
  • Impact of COVID-19
  • Value Chain Analysis
  • Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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